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Don’t know much about coding, web design and development but want to showcase your business online? You’ve come to the right place. After reading this blog post on how to install a WordPress theme, you will see that there is actually nothing to be scared of regarding your website launch, especially if it is powered by WordPress, the most popular content management system (CMS) in the world.

This illustrated step-by-step guide is a good starting point that shows the process of your future WordPress website launch. And the best news, you’re not required to design anything from scratch. So, what is this article all about? We’ll start at the beginning – with a WordPress theme installation.


  1. What is a website template?
  2. Where you can buy quality website templates
  3. How to install a WordPress theme step-by-step
  4. Over to you

Website template definition

It’s simple. Website templates are the pre-designed web pages anyone can use by uploading their own text and images along with their brand/website logo to create a website or a landing page.


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Why is it beneficial for you to use a website template?

Because website templates help anyone to create a modern, slick looking website without hiring a professional developer or designer. That means that even small business owners or individuals have the ability to build a website at a reasonable price without sacrificing its appearance. They don’t need to have extensive technical skills. If you buy a quality website template from a decent provider, it should include SEO options, so that you can add the keywords you are targeting to get your web page listed in search engines, so your target audience can find your website easily.

What characteristics should a good quality and better-performing template have?

  • It should be 100% responsive and mobile friendly because of Google’s Mobile first indexing rule.
  • Template design should be clean, minimal and pleasing to the eye.
  • Easy to customize and easy to use.
  • It should be compatible with all major browser platforms like Chrome, Firefox, Safari, and IE.
  • It should support the latest technologies like Bootstrap3, CSS3, HTML5 and JQuery.
  • The template you are choosing for your brand/website must reflect your identity and objective.

Now you are ready to choose your WordPress template. We’ve gathered some of the leading templates providers in the table below for you. This should speed up the process.

Best Places to Buy WordPress Themes

Provider Description Price
TemplateMonster TemplateMonster is one of the web design and development industry leaders with 15 years of experience. They can boast over 3 million happy customers and 26,640 items. For the last 15 years, they helped to create usable and attractive websites based on their templates for more than 2,000,000 businesses.

TemplateMonster has 1973 WordPress themes in stock at the moment, but their collection is being replenished every week. Apart from WordPress theme, the marketplace offers a variety of:

-CMS templates (Moto CMS 3, Drupal, Joomla, etc.),

-Web templates, e-Commerce templates (Magento, PrestaShop, VirtueMart, OpenCart, WooCommerce, Shopify, etc.),

-Plugins & Assets, as well as other services.

starting at $53 per theme
ThemeForest ThemeForest is a famous theme marketplace with nearly 3 million members and 4 million total marketplace items. It is also the largest WordPress theme marketplace at present in terms of the number of authors and monthly released themes and designs.

ThemeForest now has 10,955 themes available to use for different CMS like WordPress, Joomla, Drupal, etc. All themes are of the highest quality and are sold at the affordable price.

starting at $35 per theme
ElegantThemes ElegantThemes is a premium WordPress theme marketplace that provides WordPress themes that combine quality, integrity, and affordability.

Currently, there are 86 themes available at ElegantThemes, all of which feature responsive design and a clean look. Unlike most other marketplaces, ElegantThemes doesn’t sell each theme separately. Instead, it offers a package with all the themes included at only $39/mo. The themes there are considered to be among the cheapest on the market.

$39 ($.48 per theme)
WooThemes Established in 2008, WooThemes began with selling commercial WordPress themes but now offers a variety of feature-rich themes.

All the themes at WooThemes are powered by the custom-built WooFramework, which enables the customers to get a charming flexible site. At this marketplace, you can either purchase a single WordPress theme or choose to get a monthly subscription and get access to all the themes.

starting at $99 per theme or $29/mo
MojoThemes MojoThemes is a popular marketplace for anyone to buy and sell themes and templates for the most commonly used CMS and platforms on the web, such as WordPress, Joomla, and Tumblr. It works similar to ThemeForest, having a large number of talented developers and themes. With a premium WordPress theme from MojoThemes, your WordPress site will gain a fresh, clean and professional layout. starting at $25 per theme
StudioPress StudioPress offers well designed and affordable WordPress themes which are powering 96,000 websites. Their themes are developed with the Genesis Framework which lets to build a custom website with WordPress quickly and easily. If you are a business owner looking to start your online presence, StudioPress is the right place for you to go. Besides, every theme there comes with responsive design and highly customizable layouts. starting at $79.95 per theme or $349.95 for the whole package
Press75 Press75 is another popular WordPress marketplace providing themes for all kinds of WordPress sites. All of the themes come with a solid code which is perfected over and over again. Besides that, Press75 offers rock-solid support and advanced customization options for both beginners and professional web developers. Just like WooThemes, you can purchase themes separately at Press75, or pay for a package to get access to all the themes. $75/year for all the 20 themes ($3.75 per theme)
WPZoom WPZoom has been focusing on offering professional and impressive premium WordPress themes for multiple WordPress users like business owners, publishers, freelancers, producers, and so on. The top quality WordPress themes are all designed with an easy-to-use admin panel, a solid framework, and SEO-friendly features. Besides, they all come with lifetime free support from the WPZoom team. starting at $75 per theme (a single license) or $19/mo for all the themes
GraphPaperPress Having 9 years’ history on the theme market, GraphPaperPress focuses on building graphically minimal, content-rich and clean designs which let you offer multiple entry points to your readers to access your content. Their themes can transform your blog from a tubular list of posts into a beautiful portfolio or news magazine website. GraphPaperPress is a good place for artists, photographers and small businesses to go. starting at $75/mo or $125/year for the whole package including 44 themes
WP Remix As a WordPress powered master theme, WP Remix is fully customizable, quality coded, coming with a variety of layout options that allow you to create a custom website in minutes. WP Remix is not only a single theme, but also a complete package, as it is bundled with more than 45 well designed static page templates to choose from. $75 for single use license/$275 for multiple use license
Organized Themes Organized Themes offers a large number of premium WordPress themes specially designed for non-profit organizations, businesses, restaurants, and churches. New themes are released on a regular basis and the existing themes are updated continuously with new color options and layout designs. All the themes at Organized Themes are clean, load fast, and are easy to customize. Even if some of the themes seem simple, they can still attract your readers and surprise them. $49 for a single theme/different membership fees starting from $59

WordPress theme installation – step-by-step

Let’s learn how to install a WordPress theme!

WordPress theme installation steps are always the same with any template of your choice. The final version of the theme is always a .zip file which can be easily installed like a regular WordPress theme.

If you want to use any WordPress theme, you will need to purchase it → Install the theme → and Activate the theme. This process is mostly the same for the majority of themes.

Step 1: Go to your WordPress admin dashboard, go to Appearance > Themes > Click on Add New.

Step 2: Now there’s an option “Upload” theme at the top of the screen.

Step 3: Click on the “Choose File” button. It will open a file browser, go to your computer files and select the .ZIP file of the theme you’ve downloaded (the theme you want to install).

Step 4: Once selected click on “Install Now” Button. And the theme will begin to upload.

WordPress Theme Activation

Step 5: Once the theme is uploaded, the system will ask you to activate the theme. If the theme is Free, click on the “Activate” button.

If the theme is premium (paid), activate the theme using themes license key.

Step 6: Enter the themes license key and then click on “Activate Or Verification” Button and you’re done.

Note: You will receive the license key along with your purchased theme.

That’s it, you can start to style and customize a website.

Still need more info on WordPress theme installation? View this video, it’s pretty explanatory.

Building Websites with WordPress and Review

Over to you

We hope our step-by-step guide helps you understand how to install a WordPress theme and now you know that it’s really simple. If you still have questions, please feel free to ask them in the comments section.

We wish you the best of luck with your WordPress theme installation, customization, and further site launch and maintenance.

Use coupon code “HostLabs 10” for 10% OFF all themes!